Wednesday, March 2, 2011

Do Authors Make Good Publishers? | Publishing In the 21st Century

Do Authors Make Good Publishers? | Publishing In the 21st Century: "Do authors make good publishers? The answer is No. But it’s fascinating to watch them try.

Years ago as the e-book revolution dawned, we said that in order to keep pace with the new digital culture, authors would have to become more like publishers. “As electronic technology hurtles too fast for even futurists to keep up with,” we wrote, “a generation of readers is emerging that will not accept text unless it is interactively married to other media.” (See Author? What’s an Author?)

Unfortunately, in order to master publishing skills, authors face the prospect of abandoning commitment to their muse. Digital technology has given writers the key to the funhouse, and few have been able to resist the allure of all those glittering tools empowering them to steal fire from Simon & Schuster, Penguin and Random House."

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